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  |  Lab: Design Process, Innovation Incubator
ABSTRACT:

This Innovation Incubator “Design Object Morphologies” examines model building within Perkins&Will Architects.  The first part of this research explored model building knowledge bases across our studios to understand how we fabricate models, what they look like, the resources they require, how we pay for them and why out clients love to see them. The second part of this research consists of 14 different 11.5” square model case studies that illustrate collective knowledge within our studios of contemporary and traditional model building techniques and strategy. With scale, resolution, color, context, choreography, and materiality in mind, these case studies serve as “recipe starters” for our project managers when choosing visual tools to convey our work to our clients and ourselves.

Read more about Design Object Morphologies here.